Wholesale-to-Retail Pricing Guide
Wholesale-to-Retail Pricing Guide
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Want to make sure you’re making money on every product you sell? This guide walks you through how to calculate the true cost of your product, choose a smart retail price, and understand your profit margin.
Perfect for makers, product-based businesses, vintage sellers, and anyone who buys wholesale to resell.
What’s Inside:
- Step-by-step walkthrough of how to price products you purchase wholesale
- A full worked example with real numbers
- Clean, printable layout that’s easy to follow
- Includes the “Suggested Retail Price for 50% Margin” formula
Who This Is For:
- Small business owners and creatives who resell physical products
- Handmade sellers who buy in bulk and want to price confidently
- Vendors prepping for markets or pop-ups
- Anyone unsure how to mark up a product to stay profitable
Format: 1-page PDF (printable or digital use)
Important Note: This is the guide-only version. It does not include the editable calculator spreadsheet. If you’d like the full calculator editable Google Sheet, find it here.
Ingredients
Ingredients
How to Use
How to Use
Care & More Info
Care & More Info
Packaging & Disposal
Packaging & Disposal
Shipping & Returns
Shipping & Returns
All orders are processed within 1-3 business days (excluding weekends, Mondays, and holidays) after receiving your order confirmation email. You will receive another notification when your order has shipped. (Please check your spam folders.)
Bottle & Pouch Return
Bottle & Pouch Return
Send your empty bottles and pouches back to Refillism! You'll earn Refillism Reward points AND help us reduce waste. If you're not refilling, we will sanitize, reuse, repurpose, or responsibly recycle your empty returned Refillism containers. 🌎
Here's how it works:
- Earn 1 reward point per glass bottle or pouch container.
- Eligible Containers: Amber, Black, or Clear Glass Refillism branded containers in 2oz, 4oz, 8oz, 16oz & any size Refillism spout pouches
- Containers MUST be empty, completely clean, washed out, dry and undamaged to receive points. Leave all labels on.
- Sample sizes and non-Refillism branded containers are not eligible.
- A Refillism Rewards account is required to receive points. Click for Refillism Reward Info & to Join
- Ship at least 4 empty containers at a time to minimize shipping costs and the carbon footprint of shipping.
- We do not accept non-Refillism branded containers for reward points. However, we will recycle, repurpose, or compost anything purchased from our store or website that is clean, washed out, dry, and undamaged.
- Wholesale accounts are not eligible to receive reward points.
Where to return:
- In order to receive points you must include your NAME and Refillism Reward account EMAIL.
- Ship to: Refillism, Attn: Bottle & Pouch Return, 38 South Beaver Street, York, PA 17401
- If returning in person, please only drop off during the business hours posted on Google.
- Use plastic-free shipping materials if possible. We will reuse shipping materials when possible to ship out new orders.
- Ship at least 4 empty containers at a time to minimize your shipping costs and the carbon footprint of shipping.
